Instagram is becoming the number one social media network for marketing your products
An eye on the growing use of cell phones and smartphones for world population Facebook and Instagram are launching new marketing tools for companies that want to reach more effectively to such consumers. In the United States, for example, people spend most of their time on mobile devices in applications (54%). On Instagram, 60% of people say they discover new products, while 75% said to be impacted after inspired by a post on the platform.
Facebook and Instagram are expanding functionality for dynamic ads (before calling the product announcements) and adding new capabilities for custom hearing from your website. These updates help advertisers identify and connect with the most valuable visitors of your website and mobile application users. “They also reflect our commitment to make Facebook, Instagram and Public network most effective platforms to boost sales in mobile,” instagram likes says a statement from the companies.
The novelty in Instagram is a product that many advertisers are already using Facebook, dynamic ads. Until today, were made over 2.5 billion uploads of unique products on Facebook.
This year, in the United States, predicting that 73% of people look for a trip through a mobile device. To help advertisers connect with travel people planning and reserving trips by devices, dynamic ads now include new dimensions, such as location and time.
Dynamic travel ads allow advertisers the industry offer options of hotels for people who have shown an interest in travel, both to get hosting, how to search and book flights. A travel company, for example buy instagram likes, can connect with people who have seen a hotel on your site to display an ad showing this hotel, as well as other similar options in the same area.
Facebook and Instagram also released advanced options for custom audience from the websites to help advertisers distinguish and connect with visitors who have different types of behavior. The new options address the fact that some site visitors are more valuable to the business than others.